The Humanity Advantage is a field guide for creators and IP‑driven businesses who want to build a sustainable business in a market which is evermore configured for speed and convenience.
 
When AI makes average free, you don’t compete, you disrupt by doubling down on what makes you special.
 
What wins now?
 
Your humanity itself.
 
Build yourself a stack based on resonance, specificity, presence, taste, identity, and a narrative that helps your customers become, rather than just buy.
 
This book turns an uncertain future into a map, aligns Close, Near, and Far moves, and rebuilds your creative power with evidence, not hype.
 
Become uncopyable on purpose.